All the details are set, the date is saved and you are done with the event planning. Actually, you only have one thing to do — promotion. If your budget is running low, then you need to be aware of these low-cost options for event marketing. How can you promote your event for free and still ensure that people show up?
Between social media and good old fashioned ingenuity, you have plenty of no-cost marketing options at your disposal. Locally oriented websites, your chamber of commerce, local merchants, Craigslist, and social media outlets all offer great ways to spread the word about your event. How to promote this event is not only free; they allow you to connect with your community and also hone your marketing skills.
Create a website to promote your event.
You can create a free website with easy-to-use templates through a number of web hosting companies. You won’t be able to choose your domain name, but you will have a place to post your event information. Strategi marketing online saat ini di media sosial, bagaimana postingan produk bisa memiliki engagement rate luaxs, cara promosi di instagram menjangkau banyak orang dan memiliki tingkat interaksi dengan followers/subscribers tinggi. Even if your event is only once, you may need to use the web space again in the future.
Ask your local chamber of commerce to help share event information.
Many have websites that list local businesses and events, and they tend to welcome the opportunity to attract more visitors. Locals will be able to see your event, but you can also attract out-of-towners looking for something to do while visiting your town or city.
Enlist the help of local merchants to promote your event.
If you have a website, you can offer to put a free banner on your site in exchange for putting up flyers at local businesses. Or you can perform some simple service or offer goods as a trade. Most businesses will be happy to get publicity or favors, and you’ll be helping to foster a sense of community.
Take advantage of local classified websites to share event information.
Many cities, small and large, boast websites with forums, job listings, news, event listings, and free classifieds. If your city has such a site, make a request to post your event. Or consider introducing yourself in the forums, and telling people about your event after some brainstorming. You never know who you might meet online; Local entrepreneurs may have suggestions on free ways to market the event.
Post your event announcements on Craigslist for free.
Even if your own city doesn’t have a dedicated space on Craigslist, chances are there is a nearby metropolitan area there. It might be worth taking a little time to create a well-crafted post about your event, and you might even attract a lot of people from out of town.
Promote your event online for free using social media.
If you already have a MySpace or Facebook account, this opportunity has probably crossed your mind. However, make sure you are aware of all the possible promotional opportunities on the site of your choice. Actively seek out new friends who may be interested in your events, and continue to message them as your group of friends grows.